Ecommerce & Shopify
Online stores built to sell, not just exist.
WebWay builds ecommerce and Shopify stores for EU brands — fast, mobile-first storefronts with the mechanics that actually lift revenue: product configurators, subscriptions, upsells and lifecycle flows. Concepts are shaped at webway.agency and built by the WebWay studio.
The problem
Most stores treat ecommerce as a catalogue and stop there. The result is one-off sales, abandoned carts and no repeat revenue — the hard-won traffic leaks straight back out.
What’s included
- Custom Shopify and ecommerce builds, mobile-first and fast
- Product configurators with live pricing where the product needs it
- Subscriptions, bundles and post-purchase upsells to lift order value
- Payments, delivery and end-to-end sales analytics wired in
- Lifecycle flows that turn first orders into repeat customers
Who it’s for
Brands selling made-to-order or configurable products
Roasters, makers and DTC brands that want subscription revenue
Stores stuck on one-off sales with no repeat purchases
FAQ
- Do you build on Shopify or custom?
- Both. Shopify when you want a proven commerce engine fast; a custom build when the product needs something Shopify can’t do well — like a live configurator. We recommend the fit for your case.
- Can you add a product configurator with live pricing?
- Yes — that’s a signature build. For made-to-order products we add an interactive configurator that previews the item and prices it instantly, so customers buy without a quote email.
Related services
Like the concept? WebWay builds it.
webway.agency shapes the idea. The WebWay studio designs, builds and ships it — fixed scope, senior team, a quote up front.